Your work is strong, but it is scattered.
THE PROBLEM
Your team may already have reports, papers, blog posts, videos, project pages, and social posts. But when those outputs sit in different places without a clear thread, the full value of the work becomes harder to see.
Often, the opportunity is not to create more from scratch. It is to see what can be repurposed, repeated, and reshaped: a paper becoming a plain-language article, a video becoming short posts, a report becoming stakeholder updates, or one key finding becoming content for different audiences.
The Visibility Map helps you understand what is already there, what is missing, and how to make the work easier for the right people to find, understand, and act on.
Scattered outputs
Papers, reports, blogs, videos, and project pages may already exist, but they are not always connected by a clear communications thread.
Low discoverability
The work may be available somewhere, but not easy for funders, policymakers, collaborators, or public audiences to find and understand.
Reactive communications
Posting often happens when there is time, not as part of a simple plan that builds visibility, repetition, and credibility over time.
Missed repurposing opportunities
Strong outputs are often published once, then left unused instead of being reshaped into summaries, posts, videos, briefs, illustrations or stakeholder updates.
WHAT YOU RECEIVE
A concise PDF map of what you have, what is missing, and what to do next.
Delivered within 5 working days after payment and receipt of all required materials. Built around your project materials, not a generic template.
1
What you already have
A clear view of your existing outputs, assets, strengths, and communication opportunities.
3
Who needs to see this work
The audiences that matter, what they need to understand, and why the work should matter to them.
5
A 30-day visibility plan
Practical next steps for making the work easier to find, understand, share, and act on.
7
3 priority actions
The most important things to do first, with a clear reason for each.
2
What is currently fragmented
Where visibility, discoverability, consistency, audience clarity, or amplification is breaking down.
4
How to repurpose what exists
Specific ways to turn papers, reports, videos, blogs, or project updates into clearer public-facing content.
6
5 content ideas
Based on your actual work. Ready to brief a writer or produce yourself.
SEE WHAT IT LOOKS LIKE
A Visibility Map in practice
This sample shows the kind of thinking included in The Visibility Map.
Your version will be written around your own project materials, audiences, and communications challenge.
From request to delivery
HOW IT WORKS
1
Submit your request
Complete the short request form with your project, main audience, and current communications challenge.
2
SO.RC reviews fit
If The Visibility Map is the right fit, you’ll receive a payment link within one working day. If your project needs something different, we’ll tell you.
3
Send your materials
After payment, you’ll be asked to share one main project, programme, report, paper, campaign, or research output, plus up to five supporting links or files.
SO.RC may also review relevant public-facing materials connected to the project, such as your website, project page, social profiles, or recent posts, where these are available.
4
Receive your Visibility Map
Your Visibility Map will be delivered within 5 working days after payment and receipt of all required materials.
SCOPE
What is covered
The Visibility Map is designed to give you clarity before you commit to a bigger communications package.
It is for teams who need to understand what they already have, what is missing, and what to do next.
INCLUDED
• Review of a project, programme, report, paper, campaign, or research output
• Review of up to five supporting links or files
• Review of relevant public-facing materials connected to the project, such as your website, project page, social profiles, recent posts, videos, blogs, or updates
• Audience and visibility observations
• Repurposing opportunities based on your existing materials
• 5 content ideas based on your actual project
• 3 priority actions
• A 30-day visibility plan
• Delivered as a clean, structured PDF
NOT INCLUDED
• Implementation or content production
• Calls or meetings, unless added separately
• Full communications strategy
• Social media management
• Website rewriting or design files
• Stakeholder interviews
• Unlimited review of all materials
• Guaranteed reach, engagement, funding, media coverage, or impact
Request your Visibility Map
Submit your details below. If The Visibility Map is the right fit for your project, you’ll receive a payment link within one working day. No payment is taken until fit has been confirmed.